Product #1 - Lash Clusters (+4,500%)

Flutter & Flair! Lash Clusters are growing in the beauty industry, offering a customizable and reusable eyelash product.

Lash Clusters are individual groups of lashes that can be applied to enhance the natural lash line, allowing for a more personalized and varied eyelash look.

They're gaining traction for their ease of use and the ability to tailor a look from natural to dramatic.

Why are “Lash Clusters” Trending?

• Customizable Beauty - Users can choose the number of clusters, their placement, and the volume, creating a unique look for every occasion.

• Cost-Effective & Reusable - Unlike traditional false lashes or salon extensions, lash clusters can be reused multiple times, making them a budget-friendly beauty solution.

Who’s Doing It?

• Pawotence - This brand of lash clusters is doing over $500k/mo

• VAVALASH - These lash clusters are doing $100k/mo on Amazon

Product #2 - Mouth Tape (+554%)

Breathe Right, Sleep Tight! Mouth tape is quickly becoming a staple in sleep routines, promising a better night's sleep through nasal breathing.

Mouth tape is a simple yet effective product designed to gently encourage the user to breathe through their nose during sleep.

It's based on the principle that nasal breathing is healthier and can lead to improved sleep quality, reduced snoring, and even better oral health.

What’s wrong with mouth breathing?

Mouth breathing during sleep can cause:

• Dry mouth

• Cavities

• Gum disease

• Bad breath

• Snoring

Mouth tape is advertised as a way to reduce all of those.

While many of the benefits are minimally studied, users are still buying the product in hopes it works for them.

Who’s Doing It?

• Hostage Tape - This brand is doing an estimated $600k-$700k/mo with their unique brand of mouth tape.

• SS Sleep - This mouth tape brand is doing $100k/mo on Amazon.

The Sweet Surge in Gummy Supplements

No longer do you need to choke down pills the size of marbles.

Gummy versions are becoming a popular way for adults to get their vitamins.

According to this report, the gummy supplement market is expected to reach $48.5B by 2028.

Which gummies are selling?

Here are 9 rising gummy supplements on Amazon:

• Ashwagandha ($450k/mo)

• Magnesium ($200k/mo)

• Creatine ($200k/mo)

• Functional Mushrooms ($367k/mo)

• CoQ10 ($175k/mo)

• Elderberry ($1M/mo)

• Apple Cider Vinegar ($560k/mo)

• Nitric Oxide ($150k/mo)

• Hemp ($135k/mo)

Currently, gummies are not outselling traditional methods.

They offer an alternative to those who wouldn’t take supplements at all due to hesitance towards large pills or nasty powders.

Business #1 - Dan-Os Seasoning (+6,700%)

A Flavorful Surge! Dan-Os Seasoning is quickly becoming a pantry staple, proving that a little spice can lead to big success.

Dan-O's Seasoning is a brand of all-natural, low-sodium seasonings created by Dan Oliver.

The brand became popular for their versatile use in cooking, offering a blend of herbs and spices without relying heavily on salt.

For example, the Original Dan-Os seasoning has only 50mg of sodium per serving, a similar seasoning by McCormick has double that.

Dan-Os was started with $8,000. The owner was selling the product at flea markets but when COVID hit he moved to TikTok.

That’s when the company took off!

Their official TikTok page now has 4.5M followers and 75M likes.

Dan-Os seasoning is being sold in 13,000 retailers including Kroger and Walmart.

On Amazon, they’re doing over $500k/mo in sales. 

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