4 Products Going Strong Into 2024! 🚀

Read Time: 4.5 Minutes

📈 Products on the Rise

Product #1 - Heat Protectant Spray (+278%)

Hair Savior! The popularity of heat protectant sprays is growing as more people turn to heat styling tools for their hair.

Heat protectant sprays are designed to shield hair from the damaging effects of heat styling tools such as straighteners, curling irons, and blow dryers.

These products have numerous benefits, including:

  • Damage Prevention - The spray forms a protective barrier over the cuticle of the hair strand, which prevents it from being damaged by heat.

  • Moisture Retention - They help to lock in moisture, preventing the hair from becoming dry and brittle.

  • Smooth and Shiny Hair - They can also add shine and reduce frizz, making the hair look healthy and vibrant.

Who’s Doing It?

  • OUAI - This brand of heat protectant spray is doing $80k/mo on Amazon.

  • Hair Food - This heat protectant spray is doing $75k/mo on Amazon.

Product #2 - Grip Socks (+270%)

Step Up Your Game! Grip socks are surging in popularity, becoming a go-to for athletes, particularly in the soccer world.

Grip socks are socks with rubber grips on the bottom to improve traction, control, and reduce the risk of injuries.

Here's why grip socks are trending:

  • Performance - Grip socks enhance performance in sports by providing better grip, reducing the risk of slips and falls. They are particularly popular in soccer, where control and stability are key.

  • Protection - They offer protection to the feet from blisters and sores, common in high-intensity sports.

  • Versatility - From soccer and football to gymnastics and trampolining, grip socks are versatile and suitable for a range of sports.

Who’s Doing It?

  • TRUsox - These $45/pair socks are doing an estimated $125k/mo.

  • LUX - On Amazon these grip socks are generating $100k/mo.

Product #3 - A $200M/yr Emerging Food Category

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📰 Industry Shift

User Testing Platforms - An AI Opportunity

The rise of the digital age is bringing a shift in the way companies develop their products.

User testing platforms allow companies to test their products, websites, and apps with real users to get feedback and insights.

These platforms work by having real people sign up, test your digital products, and get paid. It’s very simple.

This helps devs identify any issues or improvements needed before launching.

The largest provider in this category is UserTesting

With over $200M in annual revenue, the company was acquired for $1.3B in all cash.

Where is the opportunity?

AI now supportsvision” capabilities.

There are new opportunities to create an entirely artificial user that performs all the same actions as a real user and provides insights.

All for a fraction of the cost to businesses.

Here is a simple example of how an AI reviewed the landing page for Amazon

With some additional code, its very possible to create a virtual 'tester' that can interact with software and identify visual elements just like a human would, providing valuable feedback on the user experience.

🚨 Business Radar

Business #1 - BugMD (+6,900%)

Eco-Friendly Pest Control! BugMD's plant-based pest control solutions are gaining traction as consumers prioritize safe alternatives to traditional pesticides.

BugMD offers products to remove insects, rodents, and spiders all while using natural ingredients.

These are safe for pets and children, but tough on insects.

For example, RAID contains neurotoxins called Imiprothrin and Cypermethrin, which can lead to seizures and even death in humans and animals.

So it’s no surprise that consumers don’t want to spray this around their house.

BugMD is doing ~$500k/mo on Amazon with their line of plant-based pesticides.

🚨 Discover The Next Big Thing!

Discover trending products before they’re trending, stay ahead of the competition, and participate in the next big thing.

The trending data platform is a quickly growing database of emerging products, businesses, and industries.

This software catches trends months in advance, keeping you ahead of the opportunities.

To thank anyone who subscribes now, annual subscriptions ($16/mo) will automatically be upgraded to the premium tier when released. (The new tier will be between $49-$99/mo)

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