4 Products CRUSHING IT In 2023!

📈 Products on the Rise

Product #1 - Crossbody Bags (+187%)

It’s Not a Purse! As practicality meets fashion, crossbody bags are becoming a popular accessory for both men and women.

Crossbody bags, also known as sling bags, are compact, versatile, and hands-free bags, making them an ideal choice for those on the go.

These bags are designed to be worn across the body, freeing your hands for other tasks. They come in various sizes and styles, catering to different needs and preferences.

Why Are “Crossbody Bags” Trending?

  1. Functionality - Crossbody bags offer a hands-free experience, making them perfect for travel, shopping, or everyday use.

  2. Fashion - With streetwear and athleisure trends growing, these bags have become a fashionable accessory that can complement any outfit.

#CrossbodyBag has 340M views on TikTok

Product #2 - Builder Gel (+650%)

Hard as Nails! Nail builder gel is becoming a popular product for those seeking to increase the strength and length of their nails.

Nail builder gel is a thick UV or LED light curable gel.

It’s gaining popularity for its ability to strengthen natural nails by filling cracks in the nail before hardening.

Nail Builder gel is also being used to extend nails, shape them, and adhere rhinestones. 

Why Is “Builder Gel” Trending?

  1. Strength - When false nails are applied, the natural nail beneath becomes weak and flexible. This can cause breakage, nail builder gel helps to strengthen the natural nail.

  2. Versatility - Nail builder gel also can be used for many other applications, making it an inexpensive option for a wide range of uses.

Who’s Doing It?

  • Modelones - This brand of nail builder gel does $60k/mo on Amazon.

  • Beetles - This nail builder gel does $70k/mo on Amazon.

Product #3 - A Product Selling Millions (Often From Home)

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📰 Industry Shift

Ditching H2O, Consumers Are Now Using IVs to Hydrate

Straight to the Point! IV Hydration, a way of getting fluids directly via intravenous methods, is becoming a popular way of hydrating.

IV Hydration therapy is a treatment that administers fluids and nutrients directly into the bloodstream.

Typically, to receive IV Hydration, one would need to be admitted to a clinic or hospital.

But now, IV ‘drip bars’ are popping up offering the service.

These businesses are a blend of a spa with a clinic, it’s intended to be relaxing and minimally invasive. Some even offer mobile service, coming to your home.

All IV Drips are hydrating but the bars also allow you to choose from a selection of different packages.

These include things like:

  • Relaxation

  • Immunity

  • Energy Boost

Essentially, it’s just injected vitamins. Things like vitamin C, zinc, and related supplements.

Why Are People Using IV Hydration?

  • Hangovers

  • Sickness

  • Vitamin Deficiency

  • Skin Improvement

  • General Wellness

Does it work? Or is it a gimmick?

While IV Hydration does provide the nutrients required to recover from sickness or a hangover, health professionals are skeptical.

Even though IV drips are low risk for most healthy people, medical experts generally recommend against them — mostly because they’re expensive and unnecessary, according to this article.

There’s nothing magical about getting vitamins in an IV. If you want extra nutrition, take a vitamin,” says Edward Boyer, an emergency medicine physician and professor at Ohio State University.

Searches for “IV Therapy Near Me” are up 672%

🚨 Business Radar

Business #1 Fahlo Bracelets (+9,900%)

Wildlife On Your Wrist! Fahlo Bracelets, a company founded by two best friends allows you to track a wild animal in real time.

Fahlo Bracelets are just like normal bracelets, however, with one interesting twist. 

They allow you to track the animal featured on the jewelry.

The bracelets offer tracking of many different animals, the most popular being:

  1. Shark

  2. Turtle

  3. Giraffe

  4. Elephant

The way it works is simple, Fahlo partnered with organizations that use trackers to monitor animal patterns. This technology is integrated with the Fahlo site, making it possible to track wildlife from your phone.

Each bracelet comes with a card and QR code, scanning that leads you to the Fahlo platform that tracks a specific animal.

On Amazon, Fahlo is doing $150k+/mo with their bracelets.

Fahlo’s website drives over 500k visitors per month.

Business #2 - A $24M/yr Customized Accessory Business

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