4 BOOMING Product Trends! 🚀

Read Time: 4.5 Minutes

📈 Products on the Rise

Product #1 - Texture Powder (+1,011%)

Hair Volume Without The Grease! In the quest for the perfect hair day, texture powder is becoming a go-to hair styling product.

Texture Powder is a styling product that adds volume and texture to hair without heavy waxes or gels.

It's a fine, lightweight powder that you can sprinkle directly onto your roots for an instant lift.

Check out this video showing the powder in action

Why Is “Texture Powder” Trending?

  • Volume Boost - Ideal for those with flat hair, texture powder gives a lift that lasts all day.

  • Matte Finish - Unlike other styling products, texture powder leaves a dry, matte finish for a naturally styled look.

#TexturePowder has 28M views on TikTok

Who’s Doing It?

  • L3 Level 3 - This brand of texture powder is doing $400k/mo on Amazon and has done $140k on TikTok Shop.

  • Tribal Chimp - This texture powder is doing $281k/mo on Amazon.

Product #2 - High Frequency Wands (+2,050%)

Zapped to Perfection! High-frequency wands are a popular new beauty tool for improving complexion.

High-frequency wands use mild electrical currents to treat various skin concerns from acne to wrinkles.

They're advertised as a way to:

  • Enhance Blood Circulation

  • Decrease Acne

  • Exfoliate Skin

  • Reduce Inflammation

  • Promote Hair Growth

This conversation on Reddit shows users discussing the tool.

“This is seriously the most underrated skincare tool! Completely transformed my skin and defeated cystic acne.”

- Reddit User

There isn’t much research to back the claims of the product, however, positive reviews like these are causing the growth of high-frequency wands.

#HighFrequencyWand has 34M views on TikTok

Who’s Doing It?

  • Houzzi - This #1 Best Selling high-frequency wand is doing $60k/mo on Amazon

  • Tatcha - This wand is doing $33k/mo on Amazon

Product #3 - A 7-Figure Business Helping People Quit Vaping

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📰 Industry Shift

The Lucrative Industry of Adult Hobbies

Adults are increasingly buying into hobbies that not only offer relaxation but also a sense of achievement and community.

Let’s explore some hobbies that are opening large new markets for maturing young adults.

The Crochet Comeback 🧶 

Crochet is no longer just your grandmother's pastime, This age-old craft is making a massive comeback.

Subreddit growth for r/Crochet

Who’s Doing It?

Woobles ($210k/mo) - This crochet kit company sells beginner projects to create cute animals such as bees, sharks, and penguins.

Crochet Starter Kit ($275k/mo) - Equipped with everything a beginner needs, this crochet bundle has the highest revenue on Amazon for the keyword “Crochet”.

Amigurumi - This website is packed with crochet patterns both free and premium. The site drives 200k visitors per month.

RC Cars For Adults 🚙

Traditionally, RC Cars were wrapped under the tree for young children to drive up and down the street. Times have changed. Remote-controlled cars are now purchased by older demographics, and they’ve gotten a lot faster.

Subreddit growth for r/RCCars

Who’s Doing It?

HYPER GO ($1.2M/mo) - This RC Car goes 42mph. Enough said.

Desdoni ($80k/mo) - This RC Car is made to simulate drifting which is the controlled sliding of cars.

Tower Hobbies - Selling all things RC, this site offers low-riders, off-roading cars, and even RC cars that go over 70mph. It’s driving 378k visitors per month.

Racing Simulators 🏎️

Racing simulators are for those who want to experience the thrill of high-speed racing without the risk. They range from simple wheel and pedals to full-blown car cockpits.

Subreddit growth for r/SimRacing

Who’s Doing It?

Logitech ($2.4M/mo) - Logitech’s wheel and pedal combo with paddle shifters. This is the go-to for hobbyists getting into racing simulators.

RACGTING ($202k/mo) - This racing cockpit is a car-like seat with mounts for pedals, wheels, and a gear shifter.

BeamNG ($50M) - This physics-based car game isn’t exclusively for racing simulators but is a favorite among the community. It’s done an estimated $50M in game sales.

🚨 Business Radar

Business #1 - Chomps (+270%)

Snack Healthier! Chomps has seen a surge in demand for their healthy, high-protein grass-fed beef sticks.

Chomps is a brand that specializes in creating nutritious and convenient meat-based snacks.

Their flagship product, the grass-fed beef stick is similar to a Slim Jim but is Keto, Paleo, and Whole30 diet-friendly.

A single stick contains 9g of protein and 90 calories.

Customers are buying the product because:

  • It’s friendly to most diets

  • High-quality ingredients

  • Not greasy

  • Little to no additives

On Amazon, the brand is doing over $1M/mo and is sold out in most flavors.

Their site drives 270k visitors per month.

In 2022, the company raised $80M at a valuation of $200M-$300M.

Chomps is now sold in just about every major retailer including Walmart, Target, Aldi, Trader Joe’s, Sprouts, and anywhere else you buy food.

Chomps is demonstrating a clear trend of CPG brands, taking traditional foods that consumers love and making them healthy(er).

🚨 Discover The Next Big Thing!

Discover trending products before they’re trending, stay ahead of the competition, and participate in the next big thing.

The trending data platform is a quickly growing database of emerging products, businesses, and industries.

This software catches trends months in advance, keeping you ahead of the opportunities.

Check out the Trending Data Platform ↓