Product #1 - Hydrogen Water Bottles (+7,800%)

Hydrate with a Twist! Hydrogen Water Bottles are the newest hydration hype for health-conscious consumers.

Hydrogen water bottles infuse regular water with hydrogen molecules.

They look like glass jars.

With a push of a button, small bubbles start to form, allegedly infusing hydrogen ions into the water.

It’s believed that hydrogen water:

• Improves athletic performance

• Increases water antioxidants

• Removes fine particles from lungs

• Other health benefits

While there is some research to back the claims of hydrogen water, it’s yet to be fully validated.

The hype started when Gary Brecka went on Joe Rogan’s podcast and claimed “If I could only drink one type of water, it’d be hydrogenated water”.

Since then, searches for hydrogen water bottles skyrocketed and products have begun popping up everywhere.

Who’s Doing It?

• ionbottles - This brand pioneered the ‘Hydrogen Water Bottle’ space. Their site drives 175k visitors per month.

• Auetrcls - This Amazon brand is doing $165k/mo with their Hydrogen Water Bottle.

Product #2 - Glass Baby Bottles (+66%)

Eco-Friendly Feeding! Glass baby bottles are spiking in searches, appealing to eco-conscious parents everywhere.

The most common baby bottles are plastic, posing a risk to infants.

This study concludes, “Plastic bottle feeding may lead to toxic changes in the functioning of organs".

Why are Glass Baby Bottles Trending?

• Health & Safety - Glass bottles are free from harmful chemicals like BPA and phthalates.

• Eco-Friendly - Unlike plastic, glass is recyclable and has a lower environmental impact.

• Durability & Cleanliness - Glass bottles are more resistant to scratches and do not retain odors or stains.

Who’s Doing It?

• Philips AVENT - This brand of glass baby bottles is doing $400k/mo on Amazon.

• NUK - This brand of glass baby bottles is doing $30k/mo on Amazon.

Business #1 - Nutrafol (+760%)

Keep Those Locks! Nutrafol, the brand dedicated to reducing hair loss has shown serious growth since our last report on them!

Nutrafol is a wellness brand that focuses on hair growth without the use of harmful chemicals.

For those 80M Americans who suffer from hair loss, they are typically prescribed minoxidil or finasteride to treat it.

While those medications are proven to work, they often come with side effects.

Nutrafol aims to treat hair loss without any side effects.

Their impressive product line generates over $20M a month!

Here are their 5 top-selling products (Amazon revenue):

• Women’s 45+ Hair Growth ($5.8M/mo)

• Women’s 18-44 Hair Growth ($2.3M/mo)

• Men’s Hair Growth ($1.6M/mo)

• Women’s 45+ Hair Growth ($836k/mo)

• Women’s Vegan 18-44 Hair Growth ($501k/mo)

I last reported on Nutrafol in November of 2022, since then the brand has grown substantially.

They now drive over 400k monthly Google searches, a 50% increase from the last report.

🚨 Discover The Next Big Thing!

Discover trending products before they’re trending, stay ahead of the competition, and participate in the next big thing.

The trending data platform is a quickly growing database of emerging products, businesses, and industries.

This software catches trends months in advance, keeping you ahead of the opportunities.

All for $99. Pay once, and get access for LIFE.

Check out the Trending Data Platform ↓