3 HUGE Product Trends! 🚀

Read Time: 2.5 Minutes

📈 Products on the Rise

Product #1 - Korean Fried Chicken (+150%)

Crispy Craze! Korean Fried Chicken, with its unique double-frying technique and flavorful sauces, is becoming a popular meal choice.

Korean Fried Chicken is a crispy, double-fried dish where the chicken is fried twice to achieve an extra-crispy exterior.

It’s often coated in a variety of bold sauces such as spicy gochujang, sweet soy garlic, honey butter, and tangy yangnyeom

Why is “Korean Fried Chicken” Trending?

  • Korean Trends - With Korean products making a huge impact on American trends, Korean fried chicken is another on the list.

  • Double-Frying Technique - This method ensures an exceptionally crispy exterior while keeping the meat juicy and tender.

This TikTok video got 6.3M views showing 3 different types of Korean Fried Chicken

Who’s Doing It?

  • BonChon - BonChon is a large Korean Fried Chicken brand, with 130 US locations. The average revenue per store is $1.63M which is on par with the revenue of a KFC location.

  • BB.Q Chicken - Another leading brand, BB.Q Chicken has tripled their US franchise locations since 2020. BB.Q is driving 757k Google Searches per month.

Product #2 - Crossbody Bag (+105%)

Hands-Free Fashion! Crossbody bags are becoming the trendy go-to fashion piece.

Crossbody bags are a type of handbag designed to be worn across the body, providing both convenience and security.

Why are “Crossbody Bags” Trending?

  • Convenience & Security - Crossbody bags allow for hands-free movement while keeping belongings secure and easily accessible.

  • Versatility - From casual outings to formal events, crossbody bags can complement any outfit, making them a versatile addition to any wardrobe.

According to this report, the global crossbody bag market is currently valued at $73B and is expected to reach $194B by 2030.

The CEO of Lululemon attributed crossbody bags as the main driver in revenue across their entire bag selection.

Who’s Doing It?

  • Lululemon - Debatably the most popular crossbody bag does $700k/mo on Amazon alone.

  • Pander - This Lululemon crossbody dupe is doing over $250k/mo on Amazon.

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🚨 Business Radar

Business #1 - Tumble Rug (+9,900%)

Dirty Rugs No More! Tumble Rugs are transforming the way we think about area rugs.

Tumble Rugs pair a non-slip base with a detachable, machine-washable cover, allowing easy cleaning.

This video demonstrates the Tumble Rug concept.

Google Searches for “Washable Rug” have grown 120% in the last 24 months.

Tumble Rugs start at $99 for a 3' x 5' size and go up to $539 for a 9' x 12'.

Their website drives 250k monthly visitors.

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